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From Karen Saunders

Your Branding, Marketing & Self-Publishing Coach

Posts About ‘copy editing’

March 27th, 2017 | By: Karen Saunders

10 Deadly Book Production Mistakes Made by Self-Publishers

At the top of the list of the most common book production mistakes is: 1. The book was not edited! You should ALWAYS hire a professional book editor to edit your book. Find someone who specializes in your genre. Don’t ask your child’s English teacher! An expert editor will comb through your manuscript and will let you know if you should hire her for content editing, copy editing or both. To learn the difference, click this link to go to my blog post that explains the distinction. 2. The book does not have a professional cover design. Your book deserves an eye-catching cover…

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December 29th, 2016 | By: Karen Saunders

Change client testimonials? YES! Edit to polish and add value.

Have you heard this advice: “Never edit or change client testimonials.” Not true! You SHOULD edit testimonials so they’re professional and add value. You can polish and edit client testimonials with a light touch. Just be careful not to change the meaning. This article is from one of my team members, Patrice Rhoades-Baum. As a marketing consultant and branding expert, she guides solopreneurs – such as professional speakers, corporate consultants, and business coaches – to create a clear brand, strategic website, and polished one sheet brochure. Patrice has a 35-year marketing background: 25 years in high-tech corporate marketing + 10 years as a business owner. She specializes…

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June 26th, 2016 | By: Karen Saunders

Communicating Clearly: Choose Words with Intention Every Time

Communicating Clearly. This is part 2 of a 3-part series by my team editor Barbara McNichol on communicating clearly and writing like a pro. During the summer months of June, July and August, I’ll post a 3-part series on helpful writing tips by Barbara.  Do you find that at times the spoken language slides into your writing, but often the words selected aren’t the exact fit for what you mean? Do you have trouble communicating clearly in your prose? Consider these sentences: How many executives do what they feel will win approval? The public feels certain people shouldn’t be in the workforce. Given the context, is “feel” the correct word to express the…

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June 28th, 2015 | By: Karen Saunders

When to Use Contractions in a Book Manuscript

I recently received a query from a subscriber who asked me to weigh in on a contraction conundrum. This author wanted to know if it was acceptable to use contractions in a book manuscript. I asked my teammate and award-winning book editor Barbara McNichol for her take on this issue. Here’s the definition of a contraction: Two words that have been contracted (pulled together) into one word. E.g., let’s (let us), he’d (he had), we’re (we are), etc. This author wrote: My latest (4th) book is coming out in September. I just got the edits back from my publisher. I…

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August 27th, 2014 | By: Karen Saunders

What’s the Difference Between Content Editing, Copy Editing and Proofreading?

Smart self-publishers have their manuscripts edited and proofread by professionals. To meet this need, we offer an assortment of editorial services, from content editing to proofreading. Our award-winning team of editors and proofreaders specializes in a wide range of genres with a variety of skill sets in both fiction and non-fiction. It’s so important to find the right fit for each client, and we feel it is our responsibility to educate our clients about the different types of editing and proofreading services. As a visual person, I like to make analogies with visual images. I think about editing from the…

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