New technological advances in computer software and printing equipment have lowered the cost of printing on certain jobs but you’re faced with high-cost decisions on whether to use 4-color printing or not. Here are 4 suggestions on ways you can save money on color printing. 1. If you need a short full-color run (usually less than 500 sheets), find a printer who offers digital color printing. By using this process, you don’t pay for negatives, make-readies, or plates, and you can print variable data (for example, addresses on post cards). The forerunners were the Xerox DocuColor, a toner-based digital color…