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From Karen Saunders

Your Branding, Marketing & Self-Publishing Coach



Archive for the ‘design team’ Category

May 29th, 2012 | By: Karen Saunders

Celebrating the 2012 CIPA EVVY Book Awards

Several of our clients and team members won book awards at the 2012 Colorado Independent Publishers Association EVVY Book Awards banquet held on May 17th. Julia Hubbel of Principled Networking won 3 awards. Her first book Wordfood won 1st place in the Business/Career category and 2nd place in the Self -Help category. Julia’s second book, Tackling the Titans won a merit award in the Business/Career career category. Team members Kerrie Lian designed the cover and interior of both books and Barbara Munson edited both books. Shown below are the covers of both books. Our clients Mary Anne Harvey and Randy Chapman, Esq. of The…

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July 28th, 2010 | By: Karen Saunders

Coordinating a Website and Book Cover Brand

My team just finished creating a website and book cover brand for our new client: author and speaker Bill Young. The portfolio samples and case study below show you how we created his new brand and worked together to keep the graphics consistent throughout his website, 2 book covers, CD label and stationery items. An accomplished business and community leader Bill Young has created and sold businesses, is spearheading efforts to raise millions of dollars to fund a healthcare start-up company, and has led teams of volunteers to raise millions for Denver-based charities. Given his expertise in raising funds for non-profit organizations and start-up…

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October 30th, 2008 | By: Karen Saunders

Tap into the Power of a Dynamic Design Team

Are you hunting all over the Internet to find competent graphic professionals to help build your brand, design marketing materials and craft your website? Is it possible to find one studio, designer or design team who does it all? Based on my decades of experience in graphic design, I’ve found it’s impossible for one person to do it all, and do it well. We all have limitations on our time and skills. So to stay competitive and serve my clients better, I’ve built relationships with other professionals in the same or supporting fields. I’ve also established strategic alliances with marketing consultants…

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March 27th, 2008 | By: Karen Saunders

Read This Before You Hire A Graphic Designer

When you own your own business, there’s never a dull moment. That’s why I wrote Turn Eye Appeal Into Buy Appeal. It’s the do-it-yourself graphic design handbook that makes marketing your business as easy as 1-2-3. There are some projects, though, where it pays to hire a graphic designer. When it’s time to hire a graphic designer, these 5 essential tips can save you a lot of time and money: 1) Figure out if you can do it yourself If you are not a professional graphic designer, you could spend days — even weeks — to make a brochure or…

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March 27th, 2007 | By: Karen Saunders

An extraordinary evening at the CIPA EVVY book awards

Friday, March 23, 2007 was the 13th Colorado Independent Publishers Association CIPA EVVY book awards banquet. After many years of celebrating with my clients with their EVVY award winning books, I had the opportunity as an author and publisher to enter my own book, Turn Eye Appeal into Buy Appeal. I was thrilled to receive first place in the “How To” category. Shown below is the cover of my award-winning book.   This year CIPA introduced the Technical Awards to recognize associate members for their contribution in book production. These awards go to editors, graphic designers, printers and illustrators. I…

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June 19th, 2006 | By: Karen Saunders

I’m Celebrating Again with CIPA Book Award Winners!

On June 17th, Colorado Independent Publishers Association (CIPA) held their annual “EVVY” Book Awards Banquet. My company was a part of the design team for 3 publishers who received 1st Place awards for their books. It was a privilege to share the honors with these outstanding writers. This brings the total book awards for clients of MacGraphics Services to 21 in a five-year period! Randy Chapman, Esq., and Mary Anne Harvey of the Legal Center accepted multiple awards for their book, “The Everyday Guide to Special Education Law.” The book won a 1st place CIPA EVVY award in the “How-To”…

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