Kindle Matchbook Program Amazon has just unveiled Kindle Matchbook for ebook publishers. This special program encourages their customers to buy two copies of your book; the printed version at the regular price and the ebook version at a discounted price. Publishers receive approximately 50% royalty on the ebook sold and a standard royalty on the printed book sold. What this means for the publisher is increased revenue; they’re selling two books at one time. The book buyer can immediately download the Kindle version while waiting for the printed version to arrive in the mail. Publishers will need to discount the…
Shown below are a few covers our team recently designed for our clients. We strive to create unique eye-catching book covers with attention-grabbing graphics and compelling titles and subtitles. To reach the right target market we need to understand what intrigues and interests those folks. By using carefully chosen keywords and appropriate fonts in the title, selecting symbolic colors and imagery, and using the right style of photos and/or graphics we can create the most effective message for each specific target market. As a result, each book cover appeals to the right audience. The following 2 books are for managers, leaders and directors…
Radio talk show producers are always looking for quality guests, and this is the perfect way to publicize your book at no cost. There are 900 radio talk shows that need guests every day. You can do the interviews right from your home phone. Here are the guidelines to securing an interview and maximizing the experience to promote book sales. Contact the Producers Radio talk show producers – not talk show hosts – are responsible for arranging guest interviews. You should send an email to the producer first to schedule a time for your phone “audition” to pitch your topic….
Kindle Direct Publishing Select (KDP Select) is a special program that Amazon offers independent publishers, authors and self-publishers to be a part of the digital Kindle Owners’ Lending Library. You can earn a share of a $6 million fund based on how often your ebook is borrowed through the program. In addition, you can use Amazon’s special marketing tools, which include offering your ebook for free to readers for up to 5 days in each 90-day period. You can also earn up to 70% royalties on sales in Brazil, Japan and India. Ebooks not in the KDP Select program only…
Sometimes our team will receive a partial manuscript or a manuscript that has not been edited or proofread. If a self-publisher provides us with a properly formatted manuscript, we can save them time and money on editing and proofreading services. Once the manuscript has been edited and proofread we can move on to the design and layout stage. Your manuscript should be formatted in a typical 8.5″ x 11″ MS Word document so it is easy for you and our editor to review, markup and make text changes. While your manuscript is in the editing stage it will NOT resemble a book page layout. Our graphic designer will do that later during…
So you’ve finished writing your manuscript. You’ve hired an editor to edit your book and a designer to create the cover and lay out your interior. Great. Now you’re ready to print your book, so you want to compare self-published book printing options. There are two ways to have your book printed. Your choices are to have it printed conventionally or print on demand (POD). I’ll explain the differences and provide a price chart for two hypothetical books. But, before you can make your printing choice, you need to decide if you want someone to handle the printing process for you,…
Are you publishing your first book? Congratulations! Would you like a road map to show you the book production process and outline each step to go from manuscript to a professional, printed book or ebook listed on Amazon? Over the years of designing books for independent publishers I’ve recognized first-time publishers could use a quick reference guide on time frames, tasks they are responsible for, and how to work with contractors such as editors, designers and printers. I created an easy-to-follow 10-page guide with checklists of action items, standard time frames, an overview of the design process, and where to obtain important items (such as ISBN…